Infographics - Information in Interesting Ways
Infographics are information graphics with visual
representations of information, data or knowledge. These graphics present
complex information quickly and clearly. Because we are overloaded with
information, the key is no longer to get the information out there, but to get
attention for it.Use if for free
An infographic allows you to display a lot of content in an
organized, precise and visually appealing way. Websites like
http://piktochart.com and
http://www.wordle.net help to make infographics for free.
Advantages and Disadvantages of Infographics
- Infographics are more eye-catching than printed words, since they usually combine images, colors, movement, and content that naturally draw the eye. (Human beings are highly visual and can absorb visual information)
- It helps to “scan” material as opposed to actually reading text. Furthermore, we tend to remember information that we’ve seen more so than read.
- Infographics are extremely shareable for use around the web.
- They help for “Brand Awareness” by designing them with consistent colors, shapes, and messages, along with your company logo
- A well designed and aesthetically pleasing infographic will drive people to your site since they are more likely to “share” and “click” on it.
- Right infographics not only make it easier to understand complex information, but boos both the creators profile and website traffic.
However making infographics are time consuming.
If not done well, infograpchis may be overloaded with data.
